AI Insights · Timothy · April 2021
Australia's Top Cat Games in Q1 2021: A Sensor Tower Analysis
Sensor Tower's data reveals the performance trends of top cat-themed mobile games in Australia for the first quarter of 2021. The analysis covers key metrics including downloads, revenue, and weekly active users.
Australian Cat Game Enthusiasts Show Continued Engagement in Q1 2021
The first quarter of 2021 has been a noteworthy period for cat-themed mobile games in Australia. Sensor Tower data provides us with a glimpse into the performance of the top five cat games on the unified platform, which includes both iOS and Android devices. Let's explore how these furry-focused games fared.
My Talking Tom Friends
Published by Outfit7 Limited, this game has shown a remarkable revenue trend, climbing from $297K in the last week of December 2020 to a peak of $937K in the last week of March 2021. Downloads began at 8.2M and dipped to a low of 5.3M in mid-February before rebounding slightly to 5.1M by the end of March. Weekly active users followed a similar trend, starting at 104K and decreasing to 93K by the quarter's end.
My Talking Tom 2
Also from Outfit7 Limited, My Talking Tom 2's revenue saw fluctuations, with an initial $705K, rising to $1.4M in early January, and then settling at $960K at the end of March. Downloads showed a slight decrease from 5.6M to 4.9M. Weekly active users remained relatively stable, starting at 178K and ending at 171K.
Cat Escape!
Cat Escape!, published by Sunday.gg, had negligible revenue, so the focus is on its downloads and active users. The game saw a surge in downloads in mid-February, jumping from 553K to a high of 9.9M, before settling back to 3.8M. Weekly active users peaked at 14.7K in mid-February, eventually decreasing to 7.9K.
My Talking Tom
The original My Talking Tom game by Outfit7 Limited showed revenue starting at $357K and ending at $172K for the quarter. Downloads began at 4.7M and saw a slight increase to 3.3M. Weekly active users showed a slight decline from 40.7K to 30.8K.
My Talking Angela
Another Outfit7 Limited title, My Talking Angela, had its revenue fluctuate, starting at $478K, reaching a high of $1.8M in the first week of January, and then ending at $506K. Downloads saw a decrease from 4.3M to 3M. The game's weekly active users slightly decreased from 25.3K to 20.6K.
The trends observed in this quarter indicate that while there are variations in individual metrics, the cat game category in Australia maintains a steady level of interest and engagement. For more in-depth insights, Sensor Tower's platform offers detailed analytics on these and other mobile apps.